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Instagram agency Amsterdam.

We bring businesses from Amsterdam to where Amsterdam looks for tips: @amsterdam_nld, with more than 116,000 followers. We film on location, publish on our city channels and, if you like, look after your own account.

Network media kit: all cities, reach and audiences

116,000+followers on Instagram@amsterdam_nld
100+clientsin Amsterdam
2019sinceViral House city channels

Three ways into the feed

What we do for businesses
in Amsterdam.

  1. A post on the city channel

    Your business as a recommendation on @amsterdam_nld, filmed by our team on location. Amsterdam sees you among the tips the city follows the channel for.

    Reels & content production
  2. Content for your account

    We film at your place in Amsterdam and deliver ready-to-post reels that work in the feed.

    Instagram marketing
  3. Looking after your account

    We run your channel completely or just the ads, with a plan that fits your audience in Amsterdam.

    Instagram management

The city channel

City channel Amsterdam: who follows @amsterdam_nld

People who want to discover Amsterdam follow @amsterdam_nld: locals looking for their next favourite place, newcomers getting to know their city and visitors who want to know where it is worth going.

The channel shows food tips, events, day trips and new shops. That is why a recommendation there feels like a tip from the city, not like an ad in between.

City channel or influencer: which works better?
116,000+Followers
158Posts
2019Viral House since

amsterdam_nld
📍 Amsterdam Hotspots & Hidden Gems
116,000+ Followers on Instagram

Examples

Examples from our network

Real posts on our other city channels, when brands appear in several cities.

koln_de Ad · JUMP House

JUMP House

Trampoline park · Cologne

1,495 Likes

View post
dusseldorf_de Ad · KiK

KiK

Fashion & retail · Düsseldorf

1,911 Likes

View post
hannover_de Ad · KiK

KiK

Fashion & retail · Hanover

2,205 Likes

View post
dortmund_de Ad · KiK

KiK

Fashion & retail · Dortmund

1,979 Likes

View post
amsterdam_nld Amsterdam

King's Day in Amsterdam

From the city channel · Amsterdam

36,627 Likes

View post
amsterdam_nld Amsterdam

Amsterdam's architecture

From the city channel · Amsterdam

1,696 Likes

View post
DysonEDEKAMarriottPolizeiPorscheSamsungDior
HiltonTchiboMcDonald'sJump HouseMeridianAccorTourismusverband

How it works

  1. 1

    Intro call

    In 15 minutes we work out which channel and which format suit you.

  2. 2

    Concept

    We plan the post to fit your business and the community in Amsterdam.

  3. 3

    Filming on location

    Our team comes to you and films at your place.

  4. 4

    Publication

    Your post goes live on @amsterdam_nld, and afterwards you get the results.

FAQ

Frequently asked questions about social media marketing in Amsterdam

How much does a social media agency in Amsterdam cost?
In Amsterdam's international, design-minded market, the price depends mainly on how much content you need and how competitive your industry is: a concept store in the Jordaan works differently from a tech start-up in Noord. We deliberately don't quote fixed packages, because channels, production effort and audience vary widely. From the small shop to the big brand, we serve every industry and put together a suitable offer for you in the intro call, transparently.
How does social media marketing with Viral House work in Amsterdam?
For Amsterdam's young, multilingual audience, we produce content that really gets shared between De Pijp, Oost and the canal belt scene. To do that, we come to you on location, not only in Amsterdam but across Germany and Europe. Via well-connected community channels, we then put you in front of exactly the design-minded locals and expats who suit you. From the idea to the reel, production is in our hands, and it goes beyond pure reach, from recruiting content to PR.
Instagram or TikTok: which suits my business in Amsterdam?
Amsterdam's visually spoilt, international audience is strong on both platforms; the choice depends on your industry. A boutique hotel or design studio thrives on Instagram's curated aesthetic, while hospitality, nightlife and young brands find new reach faster on TikTok with spontaneous, English-language clips. TikTok is included as standard with us, but we adapt the setup flexibly to your goals – not every channel at any cost. Often the combination is strongest: Instagram for the brand, TikTok for discovery. We clarify in the intro call what should take off first.
How long does it take for social media to deliver results in Amsterdam?
In Amsterdam's fast-moving, trend-conscious scene, a single clip can attract attention early on, but reach only becomes reliable over several months. Because the audience here is international and selective and formats change quickly, you need consistency to stick in the feed. Realistically, it takes around three to six months of regular publishing before growth and enquiries stabilise. You usually see first signals (more saves, comments, profile visits) much earlier; we respond to them quickly and sharpen the formats flexibly.
Dutch, German or English: which language for Amsterdam content?
In Amsterdam your audience decides, not the national language: the city is so international that English often brings the widest reach, especially among expats, students and young travellers. If, on the other hand, you want to address loyal locals in De Pijp or Noord, Dutch feels more personal and closer. German is mainly worthwhile for tourism or customers from near the border. Usually we go bilingual – an English main tone with Dutch touches – and adapt the choice of language flexibly, depending on what your community responds to most strongly.

Amsterdam for businesses

Amsterdam is a city full of character, shaped by cosmopolitan openness, creativity and urban ease. Between historic canals, modern architecture, an international art scene and pulsating nightlife, new ideas and impulses emerge every day that make Amsterdam one of the most inspiring places in Europe.

Diversity, innovation and cultural freedom shape the cityscape and create an environment that sets trends rather than following them. That is exactly where we come in, across all industries. From local hotspots to global brands, we show Amsterdam in all its facets.

Amsterdam
is waiting for you.

In 15 minutes we find out whether @amsterdam_nld fits your business and how you get into the feed.

Curious?Book a 15-minute call
Curious?Book a 15-minute call