Instagram agency Berlin.

What a café in Kreuzberg or a gym in Prenzlauer Berg invests with us depends on the scope – not on a flat rate. The cost drivers are the number of channels, how much content we film on location in your neighbourhood and how closely we support you in Berlin's trend-packed market. We work with every industry, from the small neighbourhood shop to the big brand. In the intro call we look at your scene and your goals and put together a package that fits – instead of quoting you an off-the-shelf figure.

We think about Berlin from street level: we come to your neighbourhood and film your venue, your studio or your creative project where your guests actually spend their time – just as we film on location across Germany and Europe. From that we build reels optimised for reach that match the fast pace of the Berlin feed. We share them on our well-connected Berlin community channels. That puts you where Kreuzberg and Prenzlauer Berg scroll – right in the middle of the local scene.

In a city as young and trend-driven as Berlin, there is rarely a way around TikTok – that is where the food and nightlife trends start that your audience will be looking for tomorrow. That is why TikTok is part of our standard setup. Instagram remains your anchor for regulars from the neighbourhood, for reels and for the visual brand of your business. A Späti (late-night shop) concept or a club plays differently from a yoga studio in Prenzlauer Berg – so we do not fix the channels across the board, but adapt the mix flexibly to your specific Berlin audience instead of serving every channel at any cost.

Berlin is fast and changeable – what goes through the roof in Kreuzberg today is over again in two weeks. Thanks to this trend dynamic, a single reel can bring you visibility surprisingly early, but a stable channel that the Berlin scene really follows grows over months. Realistically we are talking about around three to six months until reliable reach and real walk-in customers in your neighbourhood settle in. Because we work flexibly and fast, we jump on fresh trends as soon as they appear – instead of promising you quick miracles.

In Berlin's oversaturated feed, it is not the loudest content that wins but the most genuine – and that is exactly where we start. We translate your venue, studio or label into the visual language of your neighbourhood instead of producing interchangeable glossy clips that Kreuzberg and Prenzlauer Berg scroll past. Our feel for trends means you take up formats early, before everyone copies them. And because we cover the full range – from recruiting content to social media to PR – we do not just make you stand out through reach, but as a brand that belongs to the scene instead of looking like an ad in between.

@berlin is one of our city channels. Together with @berlin_de and TikTok @berlin, it has more than 650,000 followers who look for tips in Berlin on food, going out, day trips and new shops. We have been building this community since 2019 and show businesses from the city there.

That depends on the post. Our Berlin posts regularly get several thousand likes, the Ikono giveaway for example 9,199. In the intro call we show you the current figures from the channel's insights.