TÜV NORD certified
munchen_stadt Ad · Viva Maria TrattoriaInstagram agency Munich.
We bring Munich businesses to where Munich looks for tips: @munchen_stadt, with more than 158,000 followers, and @munchen_stadt on TikTok. We film on location, publish on our city channels and, if you like, look after your own account.
158,000+followers on Instagram@munchen_stadt
1,000+clientsin Munich
TikTok@munchen_stadtsecond channel in the city
2019sinceViral House city channels
Three ways into the feed
What we do for businesses
in Munich.
A post on the city channel
Your business as a recommendation on @munchen_stadt, filmed by our team on location. Munich sees you among the tips the city follows the channel for.
Reels & content productionContent for your account
We film at your place in Munich and deliver ready-to-post reels that work in the feed.
Instagram marketingLooking after your account
We run your channel completely or just the ads, with a plan that fits your audience in Munich.
Instagram management
The city channel
City channel Munich: who follows @munchen_stadt
People who want to discover Munich follow @munchen_stadt: locals looking for their next favourite place, newcomers getting to know their city and visitors who want to know where it is worth going.
The channel shows food tips, events, day trips and new shops. That is why a recommendation there feels like a tip from the city, not like an ad in between.
158,000+Followers
376Posts
2019Viral House since
munchen_stadt
📍 Münchener Sehenswürdigkeiten & Insider-Tipps
158,000+ Followers on Instagram
Examples
Examples from Munich and our network
Real posts on @munchen_stadt and on our other city channels, when brands appear in several cities.
munchen_stadt Ad · Viva Maria Trattoriamunchen_stadt Ad · KiKmunchen_stadt Ad · JUMP House
koln_de Ad · JUMP Housemunchen_stadt Munichmunchen_stadt MunichThe face of
@munchen_stadt.
Our host knows Munich, and Munich knows her. When she shows your business, the city listens.
References
Brands that
trust us.
Industries in Munich
- GastronomieRestaurants, cafés and bars become the city's next favourite place on @munchen_stadt.
- Hotellerie & TourismusHotels and day-trip destinations reach locals and guests who want to discover Munich.
- Einzelhandel & ShoppingNew shops, concept stores and shopping centres become places worth the trip on the city channel.
- Freizeit, Events & KulturEvents, exhibitions and experiences reach people on @munchen_stadt who are looking for something to do in Munich.
- Beauty, Gesundheit & FitnessPractices, studios and salons win trust when the city recommends them.
How it works
- 1
Intro call
In 15 minutes we work out which channel and which format suit you.
- 2
Concept
We plan the post to fit your business and the community in Munich.
- 3
Filming on location
Our team comes to you and films at your place.
- 4
Publication
Your post goes live on @munchen_stadt, and afterwards you get the results.
FAQ
Frequently asked questions about social media marketing in Munich
How much does a social media agency in Munich cost?
In a premium market like Munich, the price depends above all on how high-end your brand needs to look – a boutique on Maximilianstraße or an estate agent in Bogenhausen needs a different production quality from a young lifestyle label from the Glockenbachviertel. Whether a local shop or an established premium brand: we work with every industry and every size. Other factors are the scope of support, the amount of content, the filming effort on location and how much we involve regional channels. We deliberately do not name fixed packages off the cuff – in the intro call we look at your goals and audience and suggest a model that fits.
How does social media marketing with Viral House work in Munich?
In Munich we produce content that matches the city's upscale way of life – aesthetic, high quality, with a feel for premium retail, real estate and the lifestyle scene around the Glockenbachviertel and Gärtnerplatz. We also share your reels and posts on established Munich channels that your affluent audience already follows. And we think beyond visibility alone – from recruiting content to social media to PR, we cover the full range, depending on what your brand needs right now.
Instagram or TikTok – which is right for my business in Munich?
For many Munich premium brands, Instagram is the natural anchor – the affluent, design-minded audience around Maximilianstraße, Bogenhausen and the lifestyle districts is very active there, and the visual language suits high-end retail, real estate and restaurants. TikTok is part of our standard setup and is especially worthwhile if you want to come across younger and more trend-driven, for example with a concept store or café in the Glockenbachviertel. We are flexible and adapt the channel mix to your audience and industry – not every channel at any cost, but what really makes sense for you.
How long does it take for social media in Munich to bring results?
In Munich's upscale market, patience pays off in particular: an affluent, demanding audience buys deliberately – especially with premium retail, real estate or lifestyle offers, trust counts for more than a quick impulse. We get going quickly and flexibly, and you often see the first movement in reach and engagement within the first few weeks. Until that turns into reliable enquiries and a high-quality brand image, we realistically reckon with around three to six months. In such a brand-conscious city, a consistent, high-quality presence is the real lever – not the one outlier at the top.
How do I reach Munich's affluent premium audience with reels?
You reach Munich's affluent audience with reels that show quality instead of shouting – a high-end look, clear visual language and motifs that fit the city's premium way of life: the interior of your store on Maximilianstraße, a look behind the scenes of your property in Bogenhausen or the lifestyle around the Glockenbachviertel. For the shoot we come to you on location – not only in Munich, but across Germany and Europe. The result is reels optimised for reach with viral potential, which we share on established regional profiles that your audience follows.
Munich for businesses
Munich combines a sense of home with global appeal. On the one hand, historic buildings, magnificent boulevards and centuries-old festivals such as Oktoberfest shape the image of the city. On the other, Munich stands for a modern quality of life: economic strength, leading technology centres and lively start-up scenes.
The city lives between cosy beer gardens, the English Garden and exclusive lifestyle in Schwabing and Bogenhausen. At the same time it impresses with renowned museums, operas and a cultural offer of international standing. Munich is down-to-earth and cosmopolitan at once – a city that preserves its traditions while boldly stepping into the future, always with a touch of elegance and cosmopolitan flair.